ICC, Twitter join hands for new initiative

Mumbai, March 8 (Cricketnmore): The International Cricket Council (ICC) and social networking site Twitter are all set to introduce a range of new interactive experiences for the ICC World T20 in India.

Twitter Trump Cards (#WorldT20Heroes), #AskCaptain and some new Twitter emojis are part of the new initiatives, 

ICC has innovated with Twitter for cricket fans to get a Trump Card about their favourite players at the ICC World Twenty20 by simply Tweeting to @ICCLive with #WT20Heroes.

Fans will then receive a digital Trump Card of a player with his statistics and can collect Trump Cards of all players from across the 16 teams playing in the ICC World T20!

This #OnlyOnTwitter experience will be live for fans. 

In addition to showcasing relevant Tweets during the game, ICC is giving cricket fans around the world a chance to make dreams come true in each of the 35 men’s ICC World T20 matches and the 13 televised Women’s World Twenty20 matches.

By Tweeting to @ICC with the hashtag #AskCaptain, Twitter users across the world can participate in the live post-match interviews where one Tweet containing a question will be picked up by the commentators and asked to the winning captain live on a TV Channel.

Among other initiatives, ICC and Twitter have combined to bring to life new Twitter emojis for the first time at a global cricket event.

When fans Tweet with #WT20 or #AskCaptain or #WT20Heroes, they will see an emoji appear next to the hashtag.

Agency.

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