the group
Image Source: IANS
Evision Wins Deal To Show ICC Events Across MENA Region Until End Of 2027
The International Cricket Council: The International Cricket Council (ICC) announced that Evision, the media and entertainment arm of e& (formerly known as Etisalat Group) has won the deal for rights to broadcast ICC men’s and women’s tournaments in the Middle East and North Africa (MENA) region until the end of 2027.
The deal, for which the tender was put on the market by the ICC on September 15, 2023, includes the broadcast and digital segments of the rights for all matches of the 10 men’s and four women’s senior events, as well as U19 World Cups in both categories, up until the end of 2027.
“We are delighted to be partnering with Evision which is an exciting addition to our suite of broadcast partners. There is already a large cricket fan base across the Middle East and North Africa, but there is a tremendous opportunity to grow the sport further in this strategically important region,” said Geoff Allardice, ICC Chief Executive, in a statement.
Advertisement
Related Cricket News on the group
Cricket Special Today
-
- 18 Dec 2024 02:20
-
- 20 Nov 2024 09:20
-
- 05 Oct 2024 01:56
-
- 02 Oct 2024 09:13
-
- 13 Sep 2024 12:23
-
- 10 Sep 2024 12:01