Ipl 2022
Image Source: IANS
BCCI Expecting Massive Profits From IPL Media Rights Sale
The Board of Control for Cricket in India (BCCI) is expecting a windfall from the media rights deal ahead of the Indian Premier League (IPL) Season 15. Several networks, such as Sony Sports Network, global giants Disney Star Network, Reliance-Viacom 18 and Amazon among others, are in the fray to grab the IPL Media Rights.
The Indian cricket board will sell the television and digital telecast rights of the IPL for four years -- between 2023 and 2027 -- through an e-auction likely in the last week of March. The Invitation to Tender (ITT) could be floated before February 10. The e-auction will then be conducted within 45 days of floating the ITT.
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